Who we work with in the Ferry
- Friends of Broughty Castle, the charity founded in 2025 by the Broughty Ferry Traders Association with Rotary and the Community Council to support the castle and its museum.
- Visit Broughty Ferry, the Traders Association's own site, with listings for places to stay, eat, shop and visit, and coach parking information for groups.
- Tayside Cancer Support, a charity based at St Aidan's Centre in Broughty Ferry.
- Doorstep Glass Recycling, which collects glass from doorsteps across the Ferry and has its own Broughty Ferry page.
What works for Ferry businesses
Broughty Ferry businesses serve two audiences at once: locals who know exactly where Brook Street is, and day visitors from Dundee, Fife and further afield who are deciding where to go on a sunny Saturday. A website that works here does both. It gives locals the opening hours, the menu or what is new in stock in a couple of taps, and it gives visitors a reason to pick you, with real photos, directions and parking.
Many Ferry businesses also benefit from being found alongside each other. A café that links to the Traders Association directory, and is listed in it, is found by people planning a whole day out, not just a coffee.
Local search in a busy village
"Cafés in Broughty Ferry" or "gift shop Broughty Ferry" are competitive searches, mostly decided by Google's map results. That means a complete, accurate Google Business Profile and a website that agrees with it. See local SEO and our guide to the Google Business Profile.